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Content Marketing Specialist

A five-time Inc. 500|5000 company, Blue Corona is one of the fastest growing online marketing and analytics companies in the country with offices in Gaithersburg, MD and Charlotte, NC. We help business owners accurately measure and track their advertising and marketing strategies and generate a greater return on investment from their website(s). We provide a wide range of digital marketing services including: search engine optimization (SEO), paid search (PPC), social media, web design, mobile marketing, and more. Our services are in high demand, and we’re currently searching for an "A player" to join our team.

As a Content Marketing Specialist, you'll be creating web content for various types of mostly B2C businesses. Although the type of content you write will vary, it will typically include everything from basic web pages and informational blog posts to email blasts and social media posts. Our clients require QUALITY content, so your skills must extend far beyond the ability to write a coherent sentence.

A lot of your focus will be on home services--think architects, plumbers, home remodelers, landscapers, kitchen designers, and more.  A background in these industries is a plus, but is not required. You must, however, be willing to learn about various types of home service industries and treat each client’s business as if it were your own!

Requirements

  • 4-year college degree in Journalism, Business, Communications or English (high GPA's and top-tier schools preferred)
  • Experience writing web content (or a fantastic portfolio, personal blog/website, etc.)
  • Extreme attention to detail with respect to writing accuracy, grammatical correctness, etc.
  • Ability to interface and engage with clients as necessary
  • Strong work ethic and a "do whatever it takes to get the job done" attitude
  • Exemplary organization and time management skills with the ability to handle several projects simultaneously
  • Knowledge of/familiarity with search engine optimization (SEO) best-practices and techniques (proven experience increasing website traffic preferred)
  • Experience creating and managing strategic social media or email marketing campaigns
  • Comfort using and navigating analytical tools (experience with Google Analytics and Facebook Business Manager is a plus)
  • Advertising copywriting and/or writing for the home services industry is a plus

Accept this challenge and your dry cleaner will suffer--our office dress code is casual, and we try to keep the office environment light and fun. We end every week with Free Lunch Friday and sometimes continue the party with in-office happy hours to jump-start the weekend. The company also offers a competitive benefits package including medical, dental, and a matching 401(k).

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